RECORB’s promotional tools
Ten ways to promote your region.
RECORB transforms your brewing, tourism, heritage and gastronomic assets into tangible, visible experiences thanks to the digital tools provided by beBeer, RECORB’s institutional partner.
Beer Trips
Urban itineraries linking a city’s breweries, traditional pubs, heritage sites, gastronomy and cultural venues.
Beer Routes
Regional itineraries to explore several towns, landscapes, producers and brewing traditions.
Festi'Tour
A route linking a festival to its town or region, inviting visitors to discover the area before the event.
Beer map
Highlighting breweries, tasting venues, events and points of interest across the region on the European map.
Connected digital profiles
Each business or venue has a unique profile, linked to the others and combinable on the map to create a Beer Trip, a Beer Route or a Festi’Tour. An update at source refreshes all content that uses it.
Networking
Connections between local authorities, the tourism sector, brewers, the hospitality industry, the cultural sector and European partners.
European label and awards
An objective assessment, guidance towards one, two or three hops, and European awards that recognise outstanding initiatives.
Promoting your local authority/region
Content, news, newsletters, a beer calendar and promotional tools to boost the tourism profile of the commune/region and its stakeholders.
The Ambassadors
Committed local elected representatives who promote their commune on the European map.
Make beer tourism a new reason for people to visit your area.
Whether you’re a local authority, town, region or district: let’s discuss your potential for tourism, culture and the economy.